WBW - Videos for patient education?
A chiropractor sent me a Facebook message a few weeks ago asking if I had any recommendations for ROF videos.
Patient education videos sound great - they sound like they should allow you to give a great, consistent message to people and save you having to explain the basics repetitively.
The decision to use video or not is massively impacted by the information revolution of the last 20 years (which has accelerated MASSIVELY with the rise of smartphones and social media). 20 years ago if you wanted health information you had to go to the library and hope the book you wanted was not lent out. Today we have access to all of human knowledge in our pocket.
On top of that, people's patience and attention span are in limited supply.
So, the big question is, should you be using videos for patient education?
Cheers
Martin