WBW - Lessons From Influence - Scarcity

August 26, 2020  /  Martin Harvey

Using scarcity is probably the most used and abused influence strategy.
"Don't miss out". "Last chance to save".  "Only 3 left".

This week's Whiteboard Wednesday looks at some more subtle uses of scarcity. 
It's the sixth and final in our series on  Cialdini's phenomenal book "Influence".

Cheers
Martin

This video is about communication skills for chiropractors
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